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Misfit: Hella Jongerius

05-11-2011 The only up-to-date monograph on the work of Dutch product designer Hella Jongerius. Written by three experts on product design; Louise Shouwenberg, Paola Antonelli and Alice Rawsthorn. Includes over ...

Ovale collection - Bouroullec brothers for Alessi

09-11-2010   "The Ovale collection strives to be original, but it also wants to be rustic and traditional. We set out in pursuit of delicate expression. This composition speaks about every day life, about ...

Knoll: Brian Lutz with a foreword by Reed Kroloff

09-11-2010 The history of Knoll is the history of modern design. Founded in 1938 by Hans Knoll and joined by his wife, Florence Knoll, the company is credited for bringing European modern design to America, then...

Marcel Wanders: behind the ceiling

08-29-2010 The comprehensive monograph on one of the most celebrated bodies of design in recent decades.  Inspired and distilled from Brazil’s street and carnival cultures, Humberto and Fernando Campana hav...

Aquariva by Marc Newson

06-01-2010 Australian designer Marc Newson has designed a speed boat in collaboration with Officina Italiana Design for Italian boat brand Riva.  Called Aquariva by Marc Newson, the design is a reinterpretati...

Featured book

Louise Schouwenberg
Misfit: Hella Jongerius - Read on Amazon >

article thumbnailThe only up-to-date monograph on the work of Dutch product designer Hella Jongerius. Written by three experts on product design; Louise Shouwenberg, Paola Antonelli and Alice Rawsthorn. Includes over...

Brian Lutz
Knoll: Brian Lutz with a foreword by Reed Kroloff - Read on Amazon >

article thumbnailThe history of Knoll is the history of modern design. Founded in 1938 by Hans Knoll and joined by his wife, Florence Knoll, the company is credited for bringing European modern design to America,...

Breeze by HawaSoo

Breeze by HawaSoo

Seoul designers HawaSoo have designed a clothes rail, a lamp and a stool that are styled like components of a bicycle.

Breeze by HawaSoo

Called Breeze, the collection features a lamp with a long pole and handlebar-like supports to lean against the wall, a red stool with one diagonal leg echoing the usual line of a saddle support and a rack for clothes with a wheel at just one end.

Breeze by HawaSoo

See all our stories about bicycles here and all our stories about furniture here.

Breeze by HawaSoo

Here are some more details from the designers:


Hi! We are HawaSoo that the project team is composed of 2 designers, SungHa Lee and Minsoo Park, who work in Seoul.

Breeze by HawaSoo

We design what just interest us. So it seems that we are just a bit lazy, but we think design must be fun! Our works are actually interesting, and we are proud of ours.

Breeze by HawaSoo

We love something fun and stories in it. The story we mentioned here is not a simple storyline like a fairy tale. It emerges with users’ experiences when people use the products.

Breeze by HawaSoo

We hope that our design catches people’s interests and they find the hidden wit within the form. And we expect that it is not just a object but it creates a new story to people.

Breeze by HawaSoo

‘breeze’ is a furniture series that is designed with hidden various structures and functions in a bicycle frame. Lighting, hanger, stool have individual functions and systems however they form a look and a bicycle together with each other.

Breeze by HawaSoo

When people use ‘breeze’, they can experience joyful activity from the bicycle. In addition, people will recognize the ‘breeze’ as a great bicycle.

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